Developer of a mobile attribution and marketing analytics platform intended to help clients track and optimize user acquisition.
The round, which brings AppsFlyer's valuation to $1.6 billion, was led by General Atlantic with participation from existing. The company had previously raised a $56 million Series C in 2017.
AppsFlyer said Tuesday it closed a $210 million Series D round, bringing the app measurement firm's total funding to more than $293 million since 2014.
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